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Monetization for Content Generation and User Engagement on Social Media Platforms: Evidence from Paid Q&A

Research output: Contribution to journalArticlepeer-review

Original languageEnglish
Pages (from-to)4022-4034
Number of pages13
JournalIEEE Transactions on Engineering Management
Volume71
DOIs
StatePublished - 2024

ASJC Scopus Subject Areas

  • Strategy and Management
  • Electrical and Electronic Engineering

Keywords

  • Engagement
  • monetization
  • paid Q&A
  • platform valuation
  • status seeking
  • total content quantity

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